What to Offer First as a New Enneagram Coach
Starting your Enneagram coaching business can feel overwhelming, especially when you see other professionals offering full-service packages, beautifully designed group programs, or in-depth workshops.
If you’re new to this space, you might be asking yourself:
“What should I offer first?”
The good news? You don’t need ten services, a giant following, or a perfect website to start making an impact.
You just need one clear, aligned offer that plays to your strengths and meets people where they are.
Let’s walk through what to offer first as a new Enneagram coach and how to set yourself up for sustainable growth.
Start with One Simple Offer
When you’re just starting out, the temptation is to do it all. But offering multiple things at once, before you’ve even coached real clients, can lead to confusion and burnout.
Instead, begin with one focused, easy-to-explain offer.
Some great first options include:
1:1 Typing Interviews
Help clients explore and clarify their Enneagram type in a supportive, guided session.“Explore Your Type” Discovery Sessions
Offer a short-term package that combines education, exploration, and reflection.Intro Coaching Sessions
Create a 60-90 minute session to help someone understand their type and apply it to a current challenge.
These are clear, beginner-friendly, and approachable. They also help you get comfortable talking about the Enneagram in action, not just in theory.
Play to Your Strengths
The best offer to start with is the one that feels most natural to you.
Think about:
Are you a great listener who helps people feel seen?
→ Start with 1:1 coaching.Do you love teaching and breaking down complex ideas?
→ Try an intro workshop or group class.Are you creative and detail-oriented?
→ Design a mini digital product like a type-based journaling guide.
You don’t have to follow someone else’s formula. Use your own instincts, experiences, and Enneagram knowledge to shape an offer that feels good to deliver.
Practice with Real People
Don’t wait until everything is “perfect” before putting your offer out there. The best way to build confidence and clarity is by working with actual humans.
Try this:
Offer a few beta sessions at a discount or donation-based rate
Ask for feedback and testimonials in exchange
Notice where the energy is: What do you love doing? What questions do people ask you most?
This feedback loop helps you refine your offer, messaging, and delivery in real time. No need to guess.
Make It Easy to Say Yes
A great offer is one people can understand and say “yes” to quickly.
That means:
Give it a clear title
e.g., “Discover Your Enneagram Type” is clearer than “1:1 Coaching”Explain the outcome
“Leave with clarity on your type and a plan for what to explore next”Create a simple process to book
Calendly, Acuity, or even just a Google Form can work
And remember to position it in a way that speaks to the benefits, not just the details.
Most people want relief from confusion, a sense of clarity, or a way to understand their relationships better. Speak to that.
Avoid These Common Pitfalls
To help you stay focused, here are a few things to skip for now:
Don’t create five different services at once.
One is plenty.Don’t build a complex website or sales funnel first.
Just get people into your sessions.Don’t compare yourself to coaches who’ve been doing this for years.
Everyone starts somewhere.Don’t assume people know what the Enneagram is.
Frame your offer in plain language.
Simplicity is your friend when you’re just getting started.
Start Small. Show Up. Stay Curious.
The offer you start with doesn’t have to be the one you stick with forever. It’s just the beginning.
As you work with more people, you’ll gain clarity about what lights you up, who you love working with, and how to structure your services for deeper transformation.
But that clarity comes from doing, not just dreaming.
So choose something small, clear, and aligned and get it out into the world.
You’re ready.
Need Help Refining Your First Offer?
If you’re feeling stuck or unsure how to shape your first Enneagram coaching offer, I’d love to help. In a 1-Hour Vision & Strategy Session, we’ll work together to clarify your strengths, define your offer, and create a simple path to get it in front of the right people.
